GEKKO
The gurus of retail marketing
ABOUT THE PROJECT
Amplifying Gekko’s reputation as a leading retail marketing agency
Visible client Gekko is a retail marketing agency that works with some of the world’s leading technology brands, supporting their quest to elevate both the customer journey and a brand's sales across retail and online.
With PR acting as the foundation of Gekko’s marketing strategy, Visible is a longstanding partner and collaborator, creating brand visibility by delivering exceptional results, maintaining Gekko’s strong reputation for sector knowledge and excellent work to support talent and client acquisition and retention.
To achieve this, we focus our strategy on raising Gekko’s media profile with a multi-channel thought leadership programme and showcase of exceptional work that is led with diverse media facing opportunities and LinkedIn support so that’s it’s read by the people that matter to Gekko – their clients, team and potential buyers of their services.
Our multi-channel thought leadership programme sees regular placements with leading trade outlets, including Retail Times, Customer Experience Magazine and Performance Marketing World. As we’re locked into the news agenda, reactive commentary opportunities about retail, people, social and economic trends are a key feature of our strategy, seeing Gekko’s leadership team featured in The Drum, Campaign, Retail Sector, A1 Retail and Retail Insight Network, to name a few.
We’ve also secured top tier broadcast opportunities for Gekko’s senior leadership team. These have included LBC and Radio 5’s Wake Up To Money, where Gekko’s CEO is now a regular guest on the show.
And the results speak for themselves. In 2024, Visible’s efforts drove over 50 pieces of coverage for Gekko, with a combined total audience of 34.5 million.
GO-TO THOUGHT-LEADER
Regular media commentary and opinion in the likes of Retail Times, Customer Experience Magazine and Performance Marketing World
TOP TIER
BROADCAST
incl LBC and Wake up to Money
REACH OF 34.5 MILLION
across all PR coverage generated in the past year
